News and views
Diving into Lives with Brave New Reads: A Guest Blog from Sam Ruddock
Sam Ruddock, who is currently on sabbatical completing a prestigious Clore Fellowship, blogs on Brave New Reads and his love of reading. Having worked on Brave New Reads (formerly known as Summer Reads) for six years, Sam reflects on the past, present and future of the Brave New Reads programme.
Reading is quite probably the best thing I do. I love nothing better than opening the pages of a new book and diving into lives I’ve never lived. For me, reading is utterly social, it is a conversation with the world around me. When we founded Summer Reads six years ago, it was with this principal in mind: that even when reading alone in your favourite chair, reading is a social activity. So it was no shock that book clubs and shared reading endeavours were at the heart of the programme, or that three years in we decided that readers like you were the best people to select the books we feature. The Brave New Reads
you see today is the product of conversation, collaboration, and shared reading.
This is no more the case than with the change in our name this year. I’ve been dreaming of a new name for the programme for a while, and wracking my brain for good alternatives. But to no avail. The ideas I came up with – Reading Adventures, Discoveries, Great Reading for Everyone – were all universally rubbish. So we got together a group of excellent library staff and spent the day talking about how to make Summer Reads better. At one point I glanced to my right and spotted a post it note with a phrase on it: Brave New Reads. I was smitten. So smitten in fact that I interrupted the conversation to call out a hallelujah! Fortunately my enthusiasm was matched in the room and pretty much there and then our new identity was born.
Brave New Reads: it’s all there. The discovery of exciting new books that has always been at the heart of Summer Reads, the adventures we will share throughout the summer, the bravery of our Readers Circle who read more than 150 books to select these final six, and the worlds that open up when we read, the way reading changes us on the inside and shifts our views of the world. These six books will do that for you, and entertain, enthral, and excite in equal measure. From the sweltering heat of rural Mexico where young girls are disguised as boys to escape the drug cartels (Prayers for the Stolen by Jennifer Clement
), to a nuclear test ravaged desert in Kazakhstan (The Dead Lake, by Hamid Ismailov, translated by Andrew Bromfield
You’ll encounter characters like Gretchen, reckless, wild, charming and heartbreaking narrator of Any Other Mouth by Anneliese Mackintosh
. And Louise, Paul, and Nathanial, main protagonists of the gripping and terrifying Fallen Land
, as America struggles in the grips of financial crisis and the trauma of land haunted by ghosts. In the midst of a stunning debut poetry collection by Liz Berry, you’ll find lost accents conjured to life in sharp explorations of work and love and flight (Black Country
). And in Badgerlands by Patrick Barkham
, you’ll meet people who love and hate badgers, all with a tale to tell about rural life alongside one of Britain’s most mysterious animals.
Each has been tried and tested by readers just like you. They were picked because they are the books we fell in love with; that we wanted to put eagerly into your hand and say, ‘here, this is brilliant.’
Friends, your Brave New Reads starts here.
Find out more about Brave New Reads and all the selected titles
Brave New Reads Authors Patrick Flanery, Patrick Barkham, Liz Berry and Anneliese Mackintosh will be joining us for special Brave New Reads events in Norfolk, Suffolk and Cambridgeshire - see all the author events
Did you join us at the Norwich Launch of Brave New Reads? Take a look at some photos from the evening.
The National Conversation: Enduring Stories by Erica Wagner
An original provocation piece by writer and editor Erica Wagner, delivered at the National Conversation event 'Amazon and the Civil War for Books' on Sunday 17th May as part of the Norfolk and Norwich Festival.
Just about one hundred and fifteen years ago, a young American anthropologist named John Reed Swanton travelled to a group of islands which were called, in his day, the Queen Charlotte Islands, off the northwest coast of Canada. He was in the employ of the Bureau of American Ethnology in Washington D.C., but he worked under the guidance of the influential anthropologist Franz Boas at the American Museum of Natural History, a place just a few blocks from where I grew up, on the Upper West Side of New York City. He had been sent to collect objects from the people who lived there: argillite carvings, wooden boxes, the kinds of objects you find in museums. But in the time he spent with the island inhabitants, he didn’t collect objects, not really. He listened to stories. And he took down the names of the men who told him those stories: one was called Ghandl; the other, Skaay. He transcribed their words in their own language, as they were spoken.
Acknowledging their authorship and language was a radical act. Almost every other anthropologist working in his day believed that stories collected from indigenous people could be compressed and flattened into a so-called ‘universal’ version of that story. As Robert Bringhurst, the scholar who, nearly a century later, would translate these stories into striking, erudite English versions, notes, this is like walking into the Uffizi and saying: but why do we need all these paintings of the Crucifixion? Surely one is enough? I reckon not. Not a few of the stories Swanton heard these men tell are some of the greatest I have encountered in any language, from any culture. By giving these poets their names Swanton allowed them to be authors. The rights of authors, as it happens, remain a lively topic for debate here in the 21st century.
I’m going to talk to you about discovery, and about what literature and art truly are, and the potential that they have to change our lives. Because lately I’ve been thinking that it’s too easy to slip into a mindset in which we believe we are talking about art and literature – when what we’re really talking about is business. Commerce. Not that it’s wrong to talk about business. It’s important to talk about business. But it’s also important to consider how we can separate these two conversations.
We’re told that we are in the midst of a civil war on which the fate of our reading habits will depend. In the world of the old stories the name ‘Amazon’ conjured a fierce, glorious image of a bold woman warrior: no more. Now the ferocity of an Amazon brings a new kind of terror: of a monopoly that will devour literature. We seem to be entering in a period of truce, it’s true. Last month HarperCollins agreed a deal with Amazon over e-books; this followed on from the settling of the lengthy dispute over pricing between Amazon and Hachette, resolved before the end of last year. These are arguments and transactions that take place in a time of unprecedented flux: or so it would seem. But is that really the case? Are we really in a brave new world?
Let’s say, for argument’s sake, that modern humans have existed in roughly their present form for 100,000 years. Those early people led lives which were very different from ours, but their brains were like ours. The astonishing art on the walls of the Chauvet cave in the Ardèche valley of southern France was made about 30,000 years ago; some indigenous art in Australia is much older. Beowulf’s 3,000 lines – which survive in a single manuscript – were written down around the 10th century CE. Now: the printing press of Johannes Gutenberg came into commercial use about 500 years after that, around 1450.
What am I doing by throwing these numbers at you?
I’m demonstrating that the book is only a very, very small part of the human literary story. From Gutenberg to widely available commercial printing, another couple of hundred years intervened. But literature, I’m quite certain, has existed since humanity has existed. My great-grandmother was born in the East End of London in 1888. When I discovered her birth certificate in the Public Record Office at Kew, I also discovered that her mother had put a rough cross in the box for her signature – and so I learned that my great-great grandmother could neither read nor write; not so uncommon, in those days. But for all I know, my great-great grandmother could have been a storyteller, a singer, her mind could have held a treasure-vault of history and art. But it’s gone. Because books, of course, have a job to do too.
The name of the islands John Swanton visited has changed since he arrived in 1900. Thanks to the efforts of the indigenous people who still live there, and who only narrowly survived the arrival of Europeans into their territory, these islands are now called Haida Gwaii, ‘The Islands of the People’ – and it was the Haida people Swanton had come to study. If you have been to the Great Court of the British Museum, you will have seen a Haida house pole, acquired three years after Swanton travelled there. The house in front of which it would have stood had been abandoned; as had the whole village. Many Haida villages had been abandoned by then. Smallpox and other European diseases had ravaged the population. ‘The island population is now shrunk to not over seven hundred,’ Swanton wrote in a letter. ‘...The missionary has suppressed all the dances and has been instrumental in having all the old houses destroyed – everything in short that makes life worth living.’
Do not mistake me. I am not comparing the destruction of an indigenous culture – of many indigenous cultures – to business arguments in the publishing world. What I want to demonstrate is that the human need to hear stories and to tell stories is something which I believe to be so ingrained in us (in our brains, in our hearts, in our souls) that it will survive no matter what; it will find new forms and flourish in different ways. For the past few hundred years the novel has been the dominant form of storytelling in Western culture; but as I’ve tried to show, that’s a drop in the ocean of time. And what is a ‘novel’, anyway? It’s a way to tell a story. Well, there are other ways to tell stories too. When I watched Breaking Bad, I discovered I was thinking about its plot and its characters with the same seriousness I’ve devoted to many novels. Perhaps not coincidentally, that series emerged in an industry which is also in flux: the old television networks no longer dominate the scene, and newcomers like AMC and Netflix are shaking up the industry. So perhaps it’s no surprise that Amazon is coming into this market too.
But books are a hugely significant part of our culture. I know about John Swanton, you won’t be surprised to hear, thanks to a book; I came to consider the great span of human culture I’ve just described thanks to a book. That is Robert Bringhurst’s A Story as Sharp as A Knife, first published in 1999; translations from Swanton’s transcriptions which were taken down nearly a hundred years before. There are two companion volumes, which are really not companions, but the central texts of Bringhurst’s great work: they are Nine Visits to the Mythworld, devoted to the works of Ghandl, and Being in Being, which is devoted to the works of Skaay. Bringhurst is a Canadian poet and polymath, a scholar of Ancient Greek and typography, too. Bringhurst took many years to teach himself Haida in order to make these magnificent translations.
Publishers, booksellers and writers find themselves in an industry in transition: some of the changes that transition brings are inarguably troubling. Independent bookshops continue to close. There are fewer than 1,000 on British high streets now, the Guardian has reported; one-third fewer than the decade before. Fifty-seven independent bookshops in this country closed just last year. I’ve worked with the Society of Authors and the Authors’ Foundation to distribute grants to writers struggling to make ends meet – I know that things are tough out there; not least because I’m an author myself. The results of a survey conducted on behalf of the Authors’ Licensing and Collecting Society released last month make sobering reading. Since 2007, the last time authors were surveyed, there has been a 29% fall in writers’ incomes in real terms. And yet, while I have no wish to be a perceived as a Pollyanna, I wonder if there was ever a time when things weren’t tough for the people we now call ‘authors’? Sometimes, it’s useful to take a step back – a really, really big, step back, as far back as 100,000 years – to get a different angle on things.
Swanton’s work didn’t find much of an audience when he came back east. And Bringhurst’s work with the words of Ghandl and Skaay has, so far, found a smaller audience than it deserves. The edition I have was published in Canada by Douglas & McIntyre, a fine house; they went bust, however, a few years ago, a not-unusual fate for a publisher these days. But they were taken under the wing of another Canadian publisher, Harbour, and so have lived to fight – or publish – another day, at least for the time being. I have spent over a decade wondering why no British publisher would take on these texts, which deserve to be recognized as classics; I’m delighted to be able to say that the Folio Society is now preparing an edition, to be published in the autumn, with an introduction by Margaret Atwood and illustrations by the Haida artist Don Yeomans.
Atwood’s association with these works goes back a long way – it’s one of the things that brought us together as friends. Not long after I discovered the works of Ghandl and Skaay through the translations of Robert Bringhurst – by way of a series of chance conversations, for such is the way of these things, and it is by these conversations that our human future is made – I commissioned a piece from her on this epic trilogy; it was published in The Times a dozen years ago. Of what Bringhurst had done, she wrote that: ‘It’s one of those works that rearranges the inside of your head — a profound meditation on the nature of oral poetry and myth, and on the habits of thought and feeling that inform them. It restores to life two exceptional poets we ought to know. It gives us some insight into their world – in Bringhurst’s words, “the old-growth forest of the human mind” – and, by comparison, into our own.’
So we see that these stories can still come to us from the most surprising places; we see that they can find a way through. I am sure that – whatever the future of the industry holds – this will continue to happen. So – can we say where publishing is headed? Where the industry will go? Will Amazon devour everyone and everything? I don’t know. What I do know is that stories and storytellers will survive.
As the world changes – as it always has – and information passes between us in different ways – as it always has – good books, important books, get through. The Wake, by Paul Kingsnorth, was one of the highlights of 2014 to my mind (and indeed, I was one of the judges who put it on the longlist of the Man Booker Prize). This book, written in what the author has called a ‘shadow tongue’ of Old English, was published by the crowd-funded imprint Unbound; just the other day, I’m thrilled to say, it was named the inaugural Book of the Year at the Bookseller Industry Awards 2015. And Preparation for the Next Life, a gripping debut by Atticus Lish, was published first in the US by Tyrant Books, a small-press publisher; the book has been widely and warmly reviewed, both in the United States and in this country, where it has just been published by Oneworld; last month it won the PEN/Faulkner Award for fiction We find the stories we need to hear.
I am not denying the state of the landscape. But by speaking here less of commerce than of art, I hope to remind you of why we all bother in the first place. Human culture is ancient and durable. Perhaps when it seems at its most elusive – in the way it can pass from voice to ear to voice – it’s the most durable artifact there is. Books may vanish: but if we keep listening, literature will survive. Ghandl and Skaay were poets who had survived the wreck of their civilization. And yet Ghandl and Skaay held on to their art; and John Reed Swanton – who was, incidentally, just 27 years old when he met them – was wise enough to recognize it. It’s up to us to keep our ears to the ground. To speak to each other. To listen. In Skaay’s epic which Bringhurst calls ‘Raven Traveling’, Raven goes hunting. And then he stops, and dives into the water.
He rammed his beak into the rock
out on the point at the edge of town.
He cried as he struck it.
It was solid, that rock,
and yet he splintered it by speaking.
A Story as Sharp as a Knife: The Classical Haida Mythtellers and Their World by Robert Bringhurst
Nine Visits to the Mythworld: Ghandl of the Qayahl Llaanas, translated from the Haida by Robert Bringhurst
Being in Being: The Collected Works of Skaay of the Qquuna Qiighawaay, translated from the Haida by Robert Bringhurst (Masterworks of the Classical Haida Mythtellers); Douglas & McIntyre, Canada.
The Wake by Paul Kingsnorth is published by Unbound, £18
Preparation for the Next Life by Atticus Lish is published by Oneworld, £14.99
We'd love to know your thoughts on this topic, please do comment below or on twitter #NatConv
What's Wrong With Amazon? By Isabelle Grey
An article by writer Isabelle Grey in anticipation of the National Conversation event Amazon and the Civil War for Books at the Norfolk and Norwich Festival this Sunday 17th May.
Amazon has unquestionably shaken up the way in which readers choose and buy books. It has also opened up the publishing arena to anyone who wants to edit and market their own work. Has this really provoked a civil war? I am old enough to have written my first book on a manual typewriter; as a journalist, I am a veteran of the Wapping dispute. I have seen before how bitterly two sides can fight over new technology.
As a writer, I am neither for nor against Amazon, any more than I am for or against radio, film, television or books (print or digital) as a delivery platform for the stories I want to tell. What I don’t want to do is to write something that will never find an audience.
As a citizen, I have issues with Amazon around employment practices and fair taxation. As a reader, Amazon is too easy to resist. As a writer, Amazon is no more or less interested in making money out of me than my publisher or an independent bookshop. But what Amazon and other e-book sellers do far better than either of them is to find readers for me – over 120,000 of them so far.
The 'thing' about e-books that publishers (and, to be fair, most large corporations, including the BBC) have been woefully slow to get is the value of data. They are catching up – HarperCollins now has a director of audience development while Hachette have developed data visualization and social listening tools. These things aren’t mere Silicon Valley hipster jargon: they really matter.
Shakespeare wrote for the stage because some of his audience were illiterate. Dickens wrote his novels as part-works because cheaper and faster printing techniques made that a popular and exciting way to go. There’s a generation of authors coming along who will write for the mobile phone, because that’s the first place they go to find what they want. Where hardware leads, the style and form of content follows.
The big difference is that today’s hardware comes packed with the potential for data-gathering. It’s not only marketing and sales strategies that are based on data analytics. So are the stories we tell. Here’s an example: Netflix are currently spending $100m (out of a predicted annual spend of £3.5bn) on a TV series called The Crown, a bio-pic of Queen Elizabeth II, that is being show-run by Peter Morgan and Stephen Daldry, a writer and director with multiple Oscar nominations. Why? Because the data that Netflix gathers and analyses tells them that their subscribers’ favourite shows are about royalty, marriage and parenthood.
Their data tells them a whole lot more, too – not only what people search for, but also how, when and where they watch, for how long at a single sitting, at precisely what point they get bored and click out, and what they then say about it, and to whom, on social media.
As a writer, I find that knowledge exciting. I don’t want to be a slave to it, but why would I not want to know the precise effect my work – almost line by line – is having on a reader or viewer? For me, that is the huge creative debate that is to come – and, trust me, it is coming. What is the value of that kind of knowledge? How will it, and should it, be shared? And how far should writers and other creative artists either wish or be asked to respond to it?
It’s not a civil war, it’s a revolution.
Isabelle Grey is a former freelance journalist and reviewer, magazine editor and (as Isabelle Anscombe) author of five non-fiction books. For the past twenty years she has written television drama, including the BBC docu-drama Genghis Khan and an episode of the Bafta-winning series Accused with Jimmy McGovern. She also writes for film and radio and for five years taught screenwriting at Central St Martin's. She is currently finishing her fourth novel for Quercus, a follow-up to Good Girls Don't Die.
Follow Isabelle on Twitter: @IsabelleGrey
Find out more on Isabelle's website
Find out more about the event Amazon and the Civil War for Books. Tweeting? Use #NatConv to debate online with us this Sunday evening.
Books Need Readers
Hello, hello, welcome! How nice to see you. Please come in, take a seat. I'm Rowan, the new Communications Coordinator at WCN Towers.
Oh, the bookshelves? They are full, aren’t they? You’re looking for something to read? Say no more, I know just the shelf for you!
Now that you’re settled, with a stack of books next to your arm, shall I tell you a bit more? Great, I’ll begin.
These six books, with their eye-catching covers, are part of a shared reading programme called Brave New Reads
. Formerly known as Summer Reads—oh yes, Summer Reads was brilliant, thank you— Brave New Reads is in its sixth successful year.
This year Brave New Reads will take place in libraries across Norfolk, Suffolk and Cambridgeshire
. Don’t worry that you don’t live nearby- you can find lots of details about all the books online,
as well as extra resources. We’ll be reporting back from lots of the events too!
What sort of events? Oh, all sorts – there’ll be book clubs, author readings, tea parties and book quizzes. (You can take a look at our Timetable
, or pop into your local library to see what’s on.) And on the 11th of May we’ll be welcoming Hamid Ismailov, author of The Dead Lake
to the Norfolk & Norwich Millennium Library for the Norfolk Launch of Brave New Reads
Yes, that is going to be treat! Hamid has promised to read from The Dead Lake
in both Russian and English, and answer your questions. He’s had a fascinating life – he’s worked as Writer in Residence for the BBC World Service and his work is banned in his home country. The book is absolutely enchanting, too. You can buy your ticket here
, if you’d like to join me. (It’s cheaper and far better value than a coffee, only £2!)
Shall I tell you a bit more about the books? I think this year’s selection
is stronger than ever before, with a really fantastic mix of writing: poetry, non-fiction, short stories – there really is something for everybody. The six books were chosen from a longlist of over 150 titles by the Readers’ Circle – a friendly community of over 100 readers based in East Anglia - who spent months arguing over which books should make the final pick!
Let me give you the run-down:Fallen Land (by Patrick Flanery) tells the story of Poplar Farm and those who live on the acres. A chillingly tense novel, this gothic drama charts the downfall of the landowners: Louise, whose slave ancestors ploughed their blood into the earth, Paul Krovik, whose life fell apart when his property business caused bankruptcy, and the Noailles family, whose fresh start only magnifies the fault lines inherent in their clan.
Badgerlands (by Patrick Barkham) is a fascinating examination of the badger, exploring the history and future of the distinctive striped creature. Barkham investigates the badger with a fair but gentle eye, speaking to farmers and wildlife campaigners alike to create an intriguing piece of nature writing.
Prayers for the Stolen (by Jennifer Clement) tells the tale of Ladydi (no, not that Lady Di), a fierce young girl who lives in rural Mexico with her mother. Ladydi and her mother struggle to survive in the isolated region, plagued by drug cartels and toxic herbicides. You’re sure to find yourself immersed in Ladydi’s thrilling existence.
Black Country (by Liz Berry) is a soaring collection of poetry, swooping from the joy of childhood triumphs to deeper sensual pleasures. Berry’s distinct voice is characterised by her use of West midlands dialogue, creating fresh and magical language.
Any Other Mouth (by Annelise Mackintosh) is not quite a novel, and not quite a short story collection- this book can be read as either, depending on your inclination! Brutal, raw and wickedly funny, Any Other Mouth tells the compelling story of Gretchen as she stumbles through bereavement, growing up, and explicit sexual encounters.
The Dead Lake (by Hamid Ismailov, translate by Andrew Bromfield) is an enchanting novella. Fable-like, this book introduces you to Yerzhan; a seemingly-ordinary young boy who will introduce you to the world of the Kazakhstan steppes, and reveal the truth of his blighted youth: from the nuclear testing ground of his homeland to his lost love.
Heard enough? Well, you can buy all of these titles from all good bookshops, and if you pop into Norwich's Waterstones, Jarrolds and the Book Hive, they're stocking all the Brave New Reads books. Or, head to your local library and borrow the titles from there.
I’d love to know what you think of all the books! If you’re on Twitter
you can join in the chat with other book lovers under #BraveNewReads
. (Keep an eye out for competitions on there too.)
Well, thanks for stopping by. I hope you like what you saw, and that you’ll be back again soon.
Don’t forget we’ll be adding lots of extra Brave New Reads material to the website as time goes on, including a list of recommended reading, so you’ll never run out of books!
Find out more about Brave New Reads.
Find out more about the Norfolk Launch of Brave New Reads, featuring author Hamid Ismailov.
The Civil War for Books: Where’s the Money Going? by Philip Gwyn Jones
Philip Gwyn Jones' provocation on the civil war for books for our National Conversation event at the London Book Fair on 16th April. Do let us know your thoughts on this piece in the comments section below.
Over the course of the last few years, it has come to feel that we bookish types are stuck in our very own World War One re-enactment, in trench warfare over where the money lines are drawn. The skirmishes in the global book industry are internecine and unrelenting: the independent authors bombard the traditional publishers; the traditional authors bombard the literary festival directors; the traditional publishers bombard the retailers; academics denounce those who would defend copyright as traitors to the public good; and the retailers take the publishers to courts martial. With the new armaments of disruption and disintermediation whirring nicely, the ‘creative destruction’ of techno-capitalism is at full tilt in the business of writing. But who will taste defeat first? Will it be the publishers? Or the booksellers? Agents? Or, dread thought, might it be the writers? Mounted on my high horse, surveying the scene, I fear it is another regiment on this clamorous battlefield which is most in peril. The Readers.
How can that be? The Reader has never had it so good. In the UK, the Reader has enjoyed a decade of improved access to ever cheaper books, more efficiently distributed and more elegantly designed than before. Entering the doors of one of our grander old-world bookshops, a handsome branch of Waterstones or the glorious new flagship Foyles or Blackwell’s in Edinburgh or Oxford, and surveying the lustrous array of beautifully packaged new titles, it would take a positively curmudgeonly, perverse book-lover not to bask on those sunlit uplands of choice and simply be thrilled to be alive at such a moment in British bookselling history. I am of course that pervert. Yes, I too have been lifted aloft by the sense that We Readers have never had it so good – that the profusion and the excellence and the value before us is unprecedented. And yet I find myself bumping back down to earth all too often. As with raising children, where every moment of joy has an elegiac cloud shadowing it – oh, this is a wondrous moment, but, lo, it is already passing – so it feels that we are at the apex of British bookselling, and the only way now is Down.
Books are like stars. By the time they reach the New Titles shelves, their birth is a fact of the distant past. The books displayed at the front of today’s bookshop were created, contractually or cosmologically, in a big bang of acquisition two, three, ten years prior. So, there is something of an optical lag in place – in the space and time in between, there have been some interesting developments in the business. Yes there are still occasional new shooting stars, lighting up the firmament all of a sudden, a Jessie Burton or a Paula Hawkins, as there have always been. But increasingly rather large patches of the galaxy have gone black. Now, this is where the amateur publishing astronomer can only be speculative: deciding that something might have existed that isn’t readily apparent is mind-twisting work. And it’s hard to offer up the hard stones of evidence. But as a commissioning editor and publisher of some 25 years standing, I hope I have some authority to make the claim that certain stars are missing. They are just not being born. It seems to me that there is a universe of self-censorship out there, even if it is invisible to the naked eye. We’ve had perhaps five years now of good writers taking their next ambitious project to their agent who in turn excitably puts it in front of publishers only to be told that it’s perhaps a little too bold an idea for these austere and shape-shifting times, and might there not be a more reader-friendly project up the writer’s sleeve? The agent sheepishly reports this back to their beloved writer, who then either conforms to the market’s demands or slopes away to nurse their wounded ego, and think hard about the purposes and pleasures of writing. The next time that writer comes up with a bold, unorthodox, unprecedented notion for a book, what happens? Well, perhaps, just perhaps, they decide before they start in earnest that it’s a no-hoper and they ought to play safe, so they bin it without telling anyone. And another bright star never shines.
A big change in how The Reader finds their next book to read only exacerbates this development, even if it is not the primordial cause. Readers have always valued personal recommendation. Every book market research survey ever done has told us this. This is why the best bookstores always, in the end, return to the power of their booksellers’ advocacy – those bays festooned with Tim’s Reading Tips or Chloe’s Kids’ Books to Cherish. Now that two out of every three books in the UK are not bought at a till in a bookshop, it is how books rise to visibility online that matters. Metadata-driven discoverability, to use the jargon, is the key to modern book-buying. Online, if you are looking for a book about German grammar or Cantonese cookery or Filipino forestry, algorithms will lead you by the hand to your rightful destination in a nanosecond. If, however, you are just idly looking for your next novel to read, open to suggestion, then it is stumbling across a plausible recommendation that is crucial. And that works online in a very different way from Tim and Chloe’s methods of diffidently but passionately – and above all personally – persuading you to read this not that while you chat at the till with them. The happy few self-published authors who are making good money by skillfully and incessantly promoting their works online have long ago realized that generating talk around a book can be almost infinitely amplified in cyberspace to lucrative effect. Social reading is the coming thing, we are told, where our reading devices and apps will allow us to communicate with others who are reading the same book we are, share notes and queries with them, correct and conject, exult and excoriate together as if we online readers were round a digital dining table, and even involve the writer in that conversation if they are willing. But for such Social Reading to work, everyone has to be reading the same thing, so it tends to favour the popular, the shared, the already-known. Hence the ubiquity of Most Read and Most Liked lists. There is a lot of barked coercion out there in cyberspace. So the online sharing book economy will coalesce around, well, winners. But what happens to the losers: the unshared, the jagged, inimitable, harder-to-chat books? Lest I sound altogether too tweedy, I ought quickly to align myself with techno-utopian Clay Shirky, the Voltaire of the ebook revolution, who says ‘While I disapprove of what other people read, I will defend to the death their right to read it.’ I second that emotion. However, selfish reader that I am, it’s the kind of books I like to read most that I’m most worried about. Their authors are increasingly hard-up, feel unloved and unrewarded, and some of my acquaintance are even turning away from writing books altogether. ‘But, twas ever thus’, you cry. And you are of course at least half-right.
Many of the greatest writers struggled to earn enough in their lifetime; they had to do non-literary work to survive, or lean on others, or come into family wealth. It’s worth saying for the avoidance of a false historicity that writers have always been hovering at the threshold, cap in hand. And also that it can be in the tension between the contradictory urges to unleash creativity and to make money that culture is made.
But the facts are that, as of last summer, according to the most comprehensive survey we have of British professional writers, conducted once a decade by the Authors' Licensing and Collecting Society, less than 12% of British writers were able to earn a living wage from writing alone, down from 40% of those surveyed in 2005. Moreover, the median income of a professional writer in the UK has fallen to just £11K p.a. So, it’s fair to say it’s not the long-serving professional writer who is making all the headway in the struggle for economic security in the book industry. For many of them, with book contracts halving in average value over the last ten years, journalism tending to be unpaid, and no rise in state or philanthropic support for the literary arts in the UK, it is to teaching, and specifically the teaching of creative writing, that so many have turned for essential income to pay for their food, energy and shelter. They teach in order to write but often find teaching impedes their writing. And even with teaching income, very few are making significant sums of money.
So let’s look elsewhere for the cash, and get back to the ‘hysterical narcissists’ as good old Clay Shirky calls them: the big traditional corporate publishing houses. Last month, Hachette’s parent Lagardère announced its financials for 2014, a year during which their key US division had been at loggerheads for months with its biggest customer, Amazon, and that customer had strategically impeded Hachette’s sales by altering discounts and availability onsite. So, revenues were down a little on the previous year’s as were net profits, but those profits, at €197 million, remained a good sharp 10% of their overall publishing revenues of €2.04 billion. Meanwhile, the newlyweds at Penguin Random House managed to make profits of €363million, a margin of 13% in 2014, their first year under the marital roof. HarperCollins managed an identical profit margin in their 2014 accounts, and Simon & Schuster managed, yes, 13%. Spooky. When I was growing up as an editor in trade publishing, a house was perceived to have done exceptionally well if it made double-digit profitability in a given year. The biggest houses seem to have secured that golden performance year in year out of late. For the time being at least. Because of course this newer profitability is entirely underpinned by two key shifts: the higher profit margins on ebook sales over print book sales, which is in turn founded on the prevailing orthodox royalty rate of 25% of net receipts for authors on ebooks; and the immense profitability of their Amazon account – Amazon having eliminated returns and vastly reduced the cost of servicing that account for printed books and quite simply having created a whole new efficient book market – for ebooks – from scratch. So there's plenty of money to be made in corporate publishing at present. But how much longer the corporates can hold that 25% royalty line against the battering of the big guns of literary agenting is a major tactical question in the civil war for books. Likewise, Amazon’s repeated raids on publishers’ discounts, which see them attempting to seize ever more of the publishers’ most profitable territory, aren’t likely to cease anytime soon. Meanwhile, in another corner of the battlefield, that same large standing army lashes at itself with mace and broadsword, in order to avoid becoming profitable.
It is one of the great mysteries of technocapitalism. Amazon, that most gnomic, inaccessible, efficient and omni-competent of businesses, the Wizard of Oz of the retail world, has for twenty years made very little money, in the specific sense that it makes proportionately tiny profits. And yet it is adored by Wall Street and the post-bubble new tech evangelists in the world of finance. It is not an old business, but it has been with us now for over two decades, and can just about be counted as mature on most peoples’ scales. So it is surprising that over the last five years, according to the figures on Reuters Markets database, despite in each of those years producing worldwide revenues in excess of US$30 billion p.a., rising most recently to US$88 billion, i.e. 88 thousand million dollars (always worth spinning that out, I find), its average annual profit margin across the period 2009—2014 is a whopping 0.64%. Less than 1%. Now admittedly that is less than 1% of a very large sum, so it’s still in absolute terms a handsome stack of cash. But it is not the kind of ratio that the Stock Exchange normally permits to go unchallenged for so long. Unless they are convinced that far, far greater profits lie ahead, which is what some analysts evidently believe – that Amazon’s data mining of all its customers’ buying habits, movements and preferences will permit them ever-more-targeted, ever-more-seductive marketing. They will know our desires before we do. In their current position, even more perplexing to financial half-wits like me, is the fact that with each of the last five years Amazon’s overall revenues have ascended steadily as their reach and range increases, from $34bn in sales in 2010, to 48 to 61 to 74 to $89bn in 2014, while their operating profits have declined inversely steadily, from $862m in 2011 to $178m last year. Of course, if you earn less, one happy consequence is that you pay less tax – but that is a whole other conversation.
Meanwhile, back in the author’s study, the world bifurcates: there is the increasingly casino-like traditional publishing option, where the bets are big getting bigger, and the winners are big getting bigger too as are the losers. Or, for those not allowed to approach the corporates’ gaming tables, there is the option of being among the happy poor at the fringes who are just grateful to get published, thank’ee kindly guv’nor. This state of affairs of course permits, demands and accelerates the rise of crowd-funded publications and autonomous publications. So, a writer wanting to enter the fray can hire a gang of experienced mercenaries from among the vast pool of wise old former publishing professionals now swelling the ranks of the self-employed. These experts will help get an autonomous author’s typescript into its best shape. The author then puts on the self-publicist’s armour (and stays in it 24/7) and heads out to be their own battalion. Or an author can look to microsourcing, spreading the load of a publication’s start-up costs lightly across many shoulders via online crowdfunding sites, before, again, having to don the self-publicist’s armour and go into combat with rival writers for the attentions of The Reader. The swordplay starts on Twitter and Facebook, continues on GoodReads and YouTube, and climaxes on Amazon and then Google, where it will be indexed forever. It’s all about visibility, publicity, penetration, SEO. But there’s the rub, as while travelling assiduously through those six mighty digital kingdoms, the writer and their work will in passing give up for free their most precious attribute – at least as contemporary economics, and indeed The Stock Market, defines it – their metadata. And Facebook and Google and the rest will continue to slice tiny slivers of income off all those who cross their borders, while also amassing a passport profile of the passers-by that can be parceled up, sliced any which way, shuffled and sold and sold and sold again to all those who would profit from knowing consumer habits and movements. Now, the question of whether it is at all right that the data monopolist companies continue to amass ever greater wealth from their tracking of the desires and dreams of individual citizen-consumers amid the financialization of everyday life is beyond the precincts of this provocation, but how states and citizens choose to marshal or not to marshal the data companies is perhaps the second biggest issue of our time after the climate crisis. Were they cannier, the large publishing corporations would perhaps be more actively advocating that national governments and supra-national bodies like the EU intervene to protect consumers’ data or better still to give copyright control of that data back to those consumers, to The Reader. To be fair they do so in Germany and France but fall short of doing so in the Anglo-Saxon world.
For, it all comes back to copyright, who controls the right to make copies, and the tension between creator and consumer. Increasingly the work that used to be copied for a cash price, the book itself, will become less commercially valuable than the details around its sales transaction – when it was done, where it was done, amongst what other activities, alongside what other purchases. As the cost of copying approaches absolute zero in the digital space, and the belief hardens that ‘sharing’ writing on the Internet by hyperlinking is not the theft it would be deemed to be were it to take place in print, our traditional copyright payment structure will come under ever greater pressure, and Publisher and Author book revenues may suffer further. Which is why the income to be had from live events might become crucial to writers. Readers increasingly want intimacy: access to writers, online and in person. They seek proximity, to share an experience with writers, conversation, observation, questioning, at literary festivals and at the new salons like Damian Barr’s, Pin Drop, Local Transport, Intelligence Squared et al, and beyond that in other initiatives where writers sell their unique wisdom in person rather on paper, to individuals or to institutions and companies. All this unprinted activity might come to displace the income from the books themselves as the major source of revenue for writers in the future. Some would argue that such a change favours the confident self-publicist rather than the better writer per se. I believe it favours those who have something substantial to say, which is no bad thing.
Ultimately, the coming shift to Social Reading is liable to consign the traditional Publisher and many a writer to decline and defeat in the Civil War for Books... which of course saddens me. Economically it will be the Reader who is the prize, the territory to be captured, the Alsace-Lorraine or the Poland of the Civil War. Winning the Reader’s attention – and the natural monopolies of Google and Facebook will be far better at this than the publishers – then chopping that attention into tiny little morsels for never-ending re-sale and re-cycling seems, in a way that might even be beyond the imaginings of a Borges or a Ballard, likely to be the humming machinery at the heart of the twenty-first-century book business. Reader, you ain’t seen nothing yet: they will be all over your every move like a rash.
Philip Gwyn Jones is an editor, publisher, lecturer and commentator, and a Trustee of both English PEN and the Royal Literary Fund.
A Wild Evening with Jeanette Winterson and Helen Macdonald
“I’m not going to be reading from Why Be Happy,” says Jeanette Winterson. “I can’t be doing with that. Instead, in honour of Helen, I’m going to be reading you a story about a dog.”
So begins our evening with Jeanette Winterson and Helen Macdonald at Norwich Playhouse, a sold-out event as part of the International Literature Showcase
that brings row after row of excited faces and then an expectant hush as the house lights go down.
Winterson is an H is for Hawk fan – "if you haven’t read it, you’re in for a treat," she says. Macdonald smiles, settling back on the sofa, the rapport between the two writers clear as we relax into a conversational atmosphere, a discussion between two like-minded enthusiasts.
Winterson sips her whisky as the lecturn is removed, then stands up to read, pacing and gesticulating as she tells us a short tale about love and doggishness. “Dogs are on the side of life; they love life and they love you...” The story bounds along, is always just slightly ahead of us like the dog, pulling us on with insistent enthusiasm. Dogs make you say yes to life and “yes is chaos, no is control...” then “love is chaos because it is bigger than any of the boxes it came in.”
The audience clearly adore the story, are an active part of its deceptively simple gamble through resistance, adoption and bounding love. There is silence when finally the dog does not come back, when the story takes us to the ultimate end. At the close Macdonald says that when she read it earlier in the day she was in floods of tears, saying also that this is a raw day, the eighth anniversary of her father’s death. "It’s a long time," says Helen. "Well not so long really," says Jeanette. We feel privileged to be witnessing this conversation, one of trust and openness, and so finely tuned, mirroring the precision of expression that is so effective and engaging in both writers’ work.
Helen and Jeanette talk about the non-human thing that comes into the room when you write – that takes over, the other. “Is it animal,” asks Jeanette? “It has more legs than a human.”Animals have always existed in culture as spirit guides, shamanic totems that can help us through. It’s because they’re so utterly different, they are not human, the two agree. Similarly there is a ruthlessness, a wildness in writing, says Jeanette. This thing, it is not tame, it ruptures writer and the world; it is wild, it has to be. That’s the power.
This otherness concerning animals is important. We can learn from them, says Helen – they can show us how to live if we let them. The Origin of Species shows it, how animals exist through interdependency, connectedness. How layered it is. Yes, we get these layers through reading too, and interdependency between people, connection, says Jeanette.
They discuss the zeitgeist’s move towards the wild and our untamed spaces, Jeanette saying that we need to connect to something wilder for our mental health. All around the evening, the overly tamed nature of our daily world circles, the desire to escape it, the need.
What’s important about the Goshawk is its utter difference says Helen. That it's not human. She talks about how animals are appropriated by humans for their features, how this is insidious. How the Goshawk was loved by the Nazis because it killed things weaker than itself.
Then Helen stands up and reads from H for a Hawk and we live her visceral fascination for Mabel’s daily existence, the escape into the bird of prey’s pursuits, feeling the brush of the earth and the stumble through land not adapted for humans.
Afterwards, Jeanette asks Helen about Mabel, about why Helen needed her. Helen tells of her lifelong fascination with hawks, but how she suddenly needed to escape fully into Mabel’s world after her father’s death, the release of it. "It’s important to connect to the wild we have left," says Helen. "And to learn from these other beings, these animals."
This is a theme, that continues when the house lights go up and questions are taken. A concern for our modern world and the way we are living. What we can do about it. Whether it’s too late. "Do we look to nature to acknowledge that we’re part of it," somebody asks? "Yes," says Jeanette, "I think we do – think of a world without hierarchy, imagine how it could be." The message is stark. "No planet, no people." These are worrying times.
We all have power, agree the writers, we mustn’t give up, there is plenty that all of us can do. Start about thinking about what you buy. Think about what you eat – the food on your plate is the most political thing you’ll deal in every day. Then empathy, back to that: once again the conversation restates – animals are not us, and that is what we look for in them perhaps; we are looking to value difference.
Writers’ Centre Norwich’s Chris Gribble walks slowly out of the wings. “Here comes the grim reaper,” says Jeanette, and Chris smiles, reluctantly closing the event. Then the crowd files out, forms two long lines to get books signed, searching special final moments with two very special writers.
Our new Director of Communications Alice Kent looks forward to her highlights of the International Literature Showcase
Jeanette Winterson, Cynan Jones, Helen MacDonald; our new Director of Communications Alice Kent looks forward to her highlights of the International Literature Showcase, 18 - 21 March 2015
On my first day at WCN - just over two weeks ago - I was handed a mammoth document to proofread; the International Literature Showcase brochure. It quickly transpired that this was a big event. Representatives will be coming from Armenia, Brazil, China, (nobody from a country beginning with D), Egypt, France, Georgia - the list goes on. What’s more Ali Smith and Jeanette Winterson are headlining the big public events, three 2014 Costa Book Award winners are reading and the entire programme is being live streamed
so everyone can take part.
Writers and literature professionals from over twenty countries will arrive in Norwich tomorrow for the first International Literature Showcase - a partnership between Writers’ Centre Norwich (WCN) and British Council - supported by Arts Council England. It will introduce emerging UK writers to cultural organisations around the world to spark future collaborations.
On the first day of the showcase I’m particularly looking forward to ‘Digital Literatures’ with Bill Thompson. ‘If James Joyce were alive today he’d be working for Google’ Tom McCarthy recently wrote in The Guardian
. And as part of WCN’s National Conversation
Will Self said ‘deep serious reading - and serious writing - is under threat from the digital revolution’. I’m hoping for a lively discussion on the most pressing issue facing writers today - with input from a global audience. Watch live at 2pm, Thursday 19 March.
On Friday 20th March I’ve got my eye on the New Fiction readings with Cynan Jones and Emma Healey at 4.45pm. ‘Every bit as compelling as the frenzied hype suggests’ is how The Observer described Healey’s Elizabeth is Missing, and I can’t wait to hear her read. I picked up a copy of Jones’ The Dig in the excellent Millennium Library. Reviewers have compared his style to Cormac McCarthy’s and it’s obvious why. Stripped back, unflinching and powerful writing that leaves you in awe. Patrick Barkham (also reading at the showcase) said ‘The Dig is a tender and sensuous depiction of the deep connections both good and bad people have with the earth and its animals’. Watch Jones and Healey read via the live stream at 4.45pm on Friday 20 March.
Continuing with the theme of connections with the animal world, Friday evening’s public event features Jeanette Winterson and Helen MacDonald discussing nature and memoir at Norwich Playhouse. It’s sold out but a podcast will be available on the WCN website soon. MacDonald’s H is for Hawk won the 2014 Costa Book of the Year Award. It’s just out in paperback and as the Literary Review says it’s ‘an incredible achievement’. I can’t wait to her in conversation and with such an icon…
…Jeanette Winterson is a writer for whom I developed what Geoff Dyer calls a ‘literary crush’ - where you read them to the exclusion of everyone else for a short period in your life. You can spot a literary crush on your bookshelf where there is a big block of spines all the same colour and style by the same publisher. My Winterson crush occurred during my first year of university somehow nearly twenty years ago. I shall be carrying around my much underlined copy of The Passion on Friday in the hope that, giggling like a teenager, I’ll get a chance to ask her to sign it.
Join us in your pajamas at 9am on Saturday morning for the live stream of Daljit Nagra’s retelling of the Hindu epic the Ramayana. Described by The Independent as ‘rollicking, often rude and riveting’ – it’s going to be well worth getting up for! Later in the morning don’t miss readings from Charlotte Higgins, Patrick Barkham and Bidisha and a discussion on nonfiction and memoir hosted by WCN’s Programme Director Jonathan Morely.
If you enjoy Barkham’s work you might be interested to know you can spend a day with him on the beautiful Holkham beach as one of WCN’s Writing Rambles masterclasses
- part of the Norfolk and Norwich Festival. Where he’ll help you ‘harness moments of inspiration with the practical business of getting words onto the page’. I sound like I’m up-selling! And I suppose I am but only because I’m sure for many writers this sounds like a magical way to spend a day.
This is really just a taster of all the readings, conversations and performances which will take place during the International Literature Showcase. So do check out the full programme
and join viewers around the world for the live stream from 12.30pm on Thursday 19 March. #ILShowcase
An Inspiring Six Months for IdeasTap Inspires Winners
It's now six whole months since our IdeasTap Inspires winners, championed and selected by Ellah Allfrey and Ali Smith along with their mentors Daniel Hahn, Kerry Hudson, Alex Preston, Amy Sackville and Nicola Upson, started their professional development programme. In that time, our ten talented writers have engaged in a whole range of activities to help them not only to improve their work, but also to give them an induction into the complicated world of literary agents, publishers and public readings. Putting pen to paper is just the tip of the writing iceberg; our writers have been on a rollercoaster journey of discovery!
As they emerge, blinking blearily, from a very intense six months they do so clutching not just a chunky portfolio of work. Although this has been an intensive period of creativity for our writers, as their mentors encourage and inspire them to greater levels of output, this productivity has also afforded them other opportunities. They have had the chance to explore their own creative processes and to really find their voice, whilst the input of their mentor has helped to build the ability to self-edit effectively, and has allowed our writers to target specific areas of their writing that they felt needed working on, to tighten up their skillset. Meanwhile sessions with agents, along with the expertise of their mentors has given our winners invaluable inside knowledge of the publishing industry that can help them to publication, and a renewed sense of self belief that their work is good! (It really is, by the way, I’ve loved reading every single extract.
As we prepare for our showcase event with them tomorrow, during which each writer will read from their work, and will have the chance to not only celebrate their successes with friends and family, but to share their work with agents, we are heartened to hear that agents are already showing an interest in our young writers. We hope that this will be the starting point of many great things for them, but as regards Inspires? Well, all that remains now is to raise a glass to their achievements and to enjoy watching them spread their literary wings and continue to achieve great things with their work.
Why not read extracts
from our winners, and find out a little more about them all?
Living Translation: A National Conversation Event with Ali Smith
The Southbank Centre was host to the third National Conversation event on Wednesday 3 December, where Ali Smith gave a sparkling provocation on Living Translation. If you missed the event, we're pleased to provide you with the recording below. Following Ali's flowing words, event Chair, Daniel Hahn, skillfully moderated the conversation and Q&A alongside writer and film maker, Xiaolu Guo, translator Margaret Jull Costa OBE and our provocateur, Ali Smith.
To complement your listening, you can also view a selection of images from the evening, taken by photographer, Belinda Lawley.
And it gets better. Throughout the events we live tweet in order to get your thoughts on the provocation and the discussion that follows. To give you a taste of what was said, have a read through this Storify created by WCN Communications Intern, Elizabeth Hankins.
WCN to develop planned National Centre for Writing in the historic Dragon Hall
We're delighted to announce some excellent news today, regarding our plans to develop a national centre for writing in Norwich. After talks with key partners, Writers' Centre Norwich (WCN) has been offered the Grade 1 listed Dragon Hall in Norwich - a building that offers so much opportunity for us to grow, and has a history that will undoubtedly inspire many stories from visitors in the future.
WCN's Chris Gribble says:
“We are delighted with this new opportunity for the National Centre for Writing to be based in Dragon Hall. This was not an option when we were originally looking at venues in Norwich, and it is an opportunity that, after careful consideration, we are delighted to accept. Dragon Hall already offers an intimate and private venue for readings, office space, a garden, space for writers and translators to live and work and teaching space for young people and adults alike. In fact, much of what we need as a National Centre for Writing is already there making the economic case for Dragon Hall as the home for NCW as clear and compelling as the artistic case.”
We would love to hear your thoughts in the comments section at the bottom of this page, and you can read more about our plans in today's Norwich Evening News
and by reading the press release below. Writers’ Centre Norwich announces a new development in its plans to create a National Centre for Writing in Norwich, England’s UNESCO City of Literature.
As a result of partnership discussions with Norwich City Council, Arts Council England, Norfolk County Council and UEA, Writers’ Centre Norwich is pleased to announce its intention to develop the planned National Centre for Writing and home for Norwich UNESCO City of Literature in the historic Dragon Hall in King Street, Norwich.
After careful consideration by the current tenants, the Norfolk and Norwich Heritage Trust (who funded the original restoration of Dragon Hall), in partnership with Norwich City Council, the outstanding Grade I listed building has been offered as a home for the prestigious National Centre for Writing.
Thanks to the outstanding stewardship of the current tenants, Dragon Hall has been subject to much improvement in recent years, and is already equipped with many of the spaces and facilities that were at the heart of WCN’s previous plans to develop the NCW at Gladstone House.
Chris Gribble, CEO of WCN says:
“We are delighted with this new opportunity for the National Centre for Writing to be based in Dragon Hall. This was not an option when we were originally looking at venues in Norwich, and it is an opportunity that, after careful consideration, we are delighted to accept. Dragon Hall already offers an intimate and private venue for readings, office space, a garden, space for writers and translators to live and work and teaching space for young people and adults alike. In fact, much of what we need as a National Centre for Writing is already there making the economic case for Dragon Hall as the home for NCW as clear and compelling as the artistic case.”
Graham Creelman, Chair of Writers’ Centre Norwich says:
“As a jewel in Norwich’s heritage crown, Dragon Hall is a rich and vibrant part of our history redolent with stories and narratives that will bring our UNESCO City of Literature programmes alive. At the heart of a community in the process of great development, it also allows us to be part of the regeneration of a key part of the city at a crucial time. We will aim to be proud custodians of Dragon Hall and this centre for visitors to and residents of the city. The NCW at Dragon Hall should prove to be of lasting artistic and economic benefit to Norwich and the whole region.”
These developments mean that Writers’ Centre Norwich is no longer pursuing its plans for the National Centre for Writing at Gladstone House and will be withdrawing from the ACE Large Capital Funding programme with the full backing and support of Arts Council England.
Antonia Byatt, Director, Literature and the South East, Arts Council England, said:
“We are proud to support Writers’ Centre Norwich’s move to Dragon Hall. Writers’ Centre Norwich already plays an important role for writers and academics in the East of England; this move will support its ambitions to become a major new centre for writing in England’s only UNESCO City of Literature.”
Writers’ Centre Norwich aims to move into Dragon Hall at some point after the Norfolk and Norwich Heritage Trust relinquishes the lease in spring 2015, and to evolve into the National Centre for Writing in the autumn of 2016 in line with its original plans.
In the run-up to the 2016 opening as a National Centre for Writing, the organisation will continue its fund-raising campaign in order to develop the already approved south wing as an innovation and education space and to update key elements of the building’s infrastructure to secure Dragon Hall’s long term future for the city, its residents and visitors.END <End of Copy>
For Further Information Please Contact
• Chris Gribble, Chief Executive: firstname.lastname@example.org
/ 01603 877177 / mob 07800 662879
• Katy Carr, Communications Director: email@example.com
/ 01603 877177 / mob: 07919 312155
Photographs are available on requestEditor’s NotesWriters’ Centre Norwich
Writers’ Centre Norwich is the literature development agency for the East and last year led the successful bid to have Norwich nominated as England’s first UNESCO City of Literature, one of only eleven in the world. WCN supports emerging and established writers and seeks to explore the artistic and social power of creative writing through pioneering and collaborative projects with writers, readers, schools, libraries and cultural partners. Its programme includes mentoring, workshops, conferences, live literature events and talks by internationally acclaimed writers. Speakers at the WCN Worlds Literature Festival, which takes place in June, have in recent years included JM Coetzee, Michael Ondaatje and Jeanette Winterson.
Translating Nazi Language - Meike Ziervogel on the perils of poor translation.
When I was researching my novel Magda, I read a lot of Nazi literature in the original. There were two things that struck me: the way the Nazis employed language and how, if an English translation was available, the rendition often missed the point.
Let me give you an example.
In 1962 the German Nazi SS-Obersturmbannführer (lieutenant colonel) Adolf Eichmann stood trial in Israel for his war crimes. The court sessions were recorded. After Eichmann is sworn in, he is asked by the defence why he joined the Nazi party and what he has to say about the prosecution of the Jews.
His answer in German is as follows: ‘Dass die damalige Staatsführung nach den ersten schnellen Siegen in dem dem deutschen Reich aufgezwungenen Kriege im Überschwang dieser Siege in Überheblichkeit einer vermeintlichen Unbezwingbarkeit verfiel und im Gefolge dieser Einstellung dann zu törichten, sinnlosen und hemmungslosen Massnahmen schritt, [das ist] eine Tragik, die niemand vorausahnen konnte, auch ich nicht, denn dazu war mein Dienstgrad zu klein.’
The literal translation would be: ‘That the former government, after the first quick victories in the war that was forced upon the German Reich, in the first flash of excitement, fell into arrogance of supposed invincibility and as a consequence of that attitude took foolish, senseless and unrestrained measures, that is a tragedy that no one could anticipate, myself included as my rank was too low."
The English interpreter’s voiceover says: ‘Then the helm of the government after the first victories in the war that was thrust upon Germany – then the helm of the government passed to other people and it was translated later on into unbridled and senseless measures which I was not able to anticipate at that time because of my rank.’
The fact that the interpreter misunderstood the beginning of Eichmann’s sentence shall not concern us here. Rather I like to draw the attention to another – in my view more important – aspect that is not rendered into English, namely the overall tone of the statement.
Eichmann’s sentence is longwinded (even for German ears). Furthermore, it is filled with heavy nouns (Überschwang, Überheblichkeit, Unbezwingbarkeit) and surplus adjectives. This creates an aura of detached objectivity and a hint of moral superiority. It also empties the sentences of any real reference to the shocking crimes that lie at the source of these words.
Eichmann’s utterance presents an example of how Nazis employed language. Nazis used language to create an alternative, clean, logical reality. They did not apply words to describe and address the crimes they committed.
Generally, we assume that we all use our different languages in more or less the same way for more or less the same purpose – to communicate and understand the world we live in. We tend to overlook that languages, with their idiosyncratic syntax and phonology, create their own realities. In order to understand history, that of others and of ourselves, we have to enter those linguistic realities. But how can we do that if we don’t speak the language?
By listening to how others tell their stories. In other words: by reading their literature.
Listening to Eichmann’s statement I, as a German, am immediately aware of the authoritative, bureaucratic language that seems to claim a monopoly on psychological and historical truth. I am also aware that deep down inside me the tone of Eichmann’s utterance has given rise to a worry that I might not possess valid enough arguments to dismantle his statement. I am more than seventy years removed from the Nazis. So the effect such language had on my grandparents’ generation must have been far more frightening.
Ludwig Wittgenstein tells us that ‘what expresses itself in language, we cannot express by means of language.’ Novels, novellas, short stories and poetry use images, structure and plot to express what cannot be caught in words. They go beyond the content of language and point at the realties created by these languages. They give insights into the invisible forces that shape history.
Eichmann’s interpreter understood the general content of the German but was not able to pick up on the true meaning. In my view, he – unwillingly – deprived Eichmann’s statement of its true horror. It is a powerful example of a poor translation. Moreover, it shows that the difference between one language and another goes far beyond lines of words. If we don’t want to stay on the outside of understanding – of ourselves and the larger world that we are part of – we have to listen to how others tell their own stories.
Meike Ziervogel is the founder of Peirene Press, an award-winning independent publishing house that specialises in the translation of European literature into English. She is also the author of two novels, Magda and Clara’s Daughter, both published by Salt. www.peirenepress.com www.meikeziervogel.com This piece is part of our National Conversation - a series of conversations, with the nation, about literature.
Will Self: On Writers, Readers, and Losing Our Minds
This piece is an original provocation by Will Self, delivered in person at Cheltenham Literature Festival on Saturday 4th October 2014, as part of the National Conversation. (Prefer PDF? Click here.)
Let’s think about reading – about what it’s like to read. And after we’ve thought about reading for a while, let’s consider writing – and what it means to write. There are many ways of reading: we scan, we dip, we skip and we speed through texts we know to be intrinsically dull, searching out the nuggets of information we desire as a bent-backed prospector pans for gold. In contradistinction: we are lost, abandoned, absorbed – tossed from wave-to-wave of language we relapse into the wordsea. All serious readers of serious literature have had this experience: time, space, and all the workaday contingencies of their identity – sex, age, class, heritage – are forgotten; the mind cleaves to the page, matching it point-for-point; the mind is the text, and in the act of reading it is you who are revealed to the impersonal writer, quite as much as her imaginings and inventions are rendered unto you. In the course of my literary career I’ve read various accounts of the reading process, ones that analyse it phenomenologically, neurologically and psychologically – ones that site it in a given social or cultural context, but none of them have captured the peculiar quiddity of reading as I experience it. In particular, no forensic or analytic account of reading can do justice to the strange interplay between levels of reality we apprehend when we read deeply; we don’t picture a woman in a red dress when we decipher the marks that mean ‘she wore a red dress’ – and by extension, we do not hold within our mind’s eye the floor plan of Mansfield Park or the street map of Dublin when we read the novels of Jane Austen and James Joyce respectively.
Yet, somehow, we know these places. The clearest possible example of the strange telepathy implicit in deep reading that I’ve arrived at is one that every reader I’ve ever explained it to understands intuitively: when we read a description of a place we intuit whether or not the writer truly knows that place, whether we have any familiarity with it or not ourselves. In a world made up of printed codices, and all the worlds they in turn describe, the reader strives to see in them, see through them, and to discern the connections between them. Because the codices are physical objects, the reader conceives of their connections in spatial and temporal terms; as she builds up her canonical knowledge she continually plots and re-plots the plan of her own memory palace, enlarging a room here, building an extension over there. When she experiences difficulties with a text – the meaning is obscure, the syntax confused and the allusions unknown to her – she either struggles to extend the reticulation of her own comprehension, and so net fleeting meaning, or, if she is utterly stumped, she consults another book. This process of elucidation itself has a physical correlate: she rises from her chair, she reaches a book down from a shelf, she leafs through it and in the process acquires further information and understanding that, while it may not relate to the problem at hand, still provides additional space and furnishing for her own memory.
This way of going about the business of reading is so well-established and so completely inhabited by those of us who have grown up with what Marshall McLuhan termed ‘Gutenberg minds’, that we barely give it any thought. By extension, we are scarcely able to apprehend what it might be like to not have to read deeply at all; if, indeed, it were possible to gain all the required information necessary to understand a passage simply by skimming it, and, where an obscurity is highlighted, clicking on this to follow a hypertext link. There has been a lot of research on digital as against analogue reading and the results are decidedly mixed. On the one hand sceptics and Cassandras point to the fracturing of attention and the attenuation of memory they see lying behind the screen; they also point out that precisely the kind of reading I’ve described above becomes impossible once text is displayed on an internet-enabled device – unless, that is, readers are self-disciplined enough to not use the web. But web-boosters and info-geeks take quite another tack, finding in digital reading new forms of stimulus and engagement. I haven’t the space here to weigh up the competing claims, but one thing is absolutely clear in all of this: reading on screen is fundamentally different to reading on paper, and just as solitary, silent, focussed reading is a function of the physical codex, so the digital text will bring with new forms of reading, learning, memory and even consciousness.
I think this so self-evident as to scarcely require elucidation; the unwillingness of the literary community – in its broadest sense – to accept the inevitability of this transformation, can only be ascribed to their being blinkered by the boards of their codices. The majority of the text currently read in the technologically advanced world is already digitised – and most of that text is accessed via internet-enabled devices; all the valorisation of the printed word – its fusty scent, its silk, its heft – is a rearguard action: the book is already in desperate, riffling retreat. And with the book goes all the paper engineering that was folded into its origami economy. For now, the relationship between words and revenue has become a debatable one – we can wax all we like about the importance of the traditional gatekeepers; the perspicacity of editors and critics in separating out the literary wheat from the pulpy chaff, but the fact is that these professions depend on the physical book as a commodity. It is the sad bleat of the book world that we’ll be sorry once they’re gone – and with them all the bookshops, literary reviews, libraries and publishing houses that supported their endeavours – but it was their mistake to assume their acumen to be inelastic. I mean by this, that a certain kind of expertise was understood to have a value to its consumers that was both constant and capable of being monetised at a fixed rate. The web has grabbed hold of this inelasticity and stretched it until it’s snapped back in the myopic faces of the literati.
Whatever portion of our contemporary culture you survey, you can witness this snap-back happening: Whether its university students receiving inflated grades for essays plagiarised from the web; or the commissioning practices of editors at the big publishing houses, who, fighting to keep their footing in the cataract of literary production, sucking up new titles by the fathom, in the hope that they may have thereby secured a few golden nuggets – then there’s the remorseless and unholy miscegenation of advertising and editorial that continues on the web apace, and has now infiltrated even the august pages of the New York Times, so that you can be reading what looks like the news that’s fit to print, and only belatedly discover that it’s in fact ‘sponsored content’. This elision of monetary and cultural value is to be found everywhere in the printed realm: Back when I began publishing novels not only did the reviews in the quality press mean something – in terms of sales, yes, but also a genuine assay of literary worth – but as a writer, you knew that there was a community of readers who paid attention to them. No longer. The rise of reading groups and on line readers’ reviews represents the concomitant phenomenon to the political parties’ use of focus groups to formulate policy: literary worth is accorded to what the generality want; under such terms of endearment what is loved is what has always been loved, and the black swan of innovation flies unseen and unheralded.
Follow the money is always the maxim when it comes to understanding the complex processes that it mediates. Since the abolition of the Net Book Agreement in the 1980s, all the money in publishing has been funnelled into pipes that have a wider and a shorter bore; nowadays one big, thick pipeline carrying half the revenue from British retail book sales disappears deep into Jeff Bezos’s pockets. The Net Book Agreement itself was part of a government subsidy system that included preferential tax rates for newsprint, public libraries, and even the grants awarded university students from poorer backgrounds – all of it was based on the assumption that the cultural value of reading and writing wasn’t reducible to its economic worth. Nowadays all we can say about the production and consumption of the written word is that it’s subject to exactly the same iron laws of supply and demand as every other widget or pixel.
Under such parlous circumstances, with all cultural value being colossally devalued in order to achieve parity with the pound, the traditional gatekeepers are precisely who we look to for the preservation of the logos. In the past, the Church was a repository of scholarship for its own sake – but nowadays we are a resolutely secular society, unless, that is, you subscribe to fundamentalist revealed religion. The academy is now a profit centre all its own, with academics publishing on-line in order to secure professional advancement, rather than because their scholarship is meaningful or valuable; and university administrators encouraging the development of courses of ‘study’ – such as creative writing – that are no such thing, but rather steady revenue streams for institutions dependent on fee income.
I’ve written in the past about the creative writing movement – if we can characterise it in this way – being a set-aside scheme for writers who cannot earn a living from their own words. In a devastating enactment of professional closure – breathtaking in its elegance and simplicity – they now teach other would-be writers to become precisely like them. But it’s also worth considering what the ‘novel’ these everyones have inside them represents: in a world in which the price of words has become highly elastic, and the value of words has come to be determined by consumer demand, such literary endeavours can either be only avowedly commercial, or a sort of finishing school for the moneyed, with young women and men undertaking novel-writing in the same spirit that they might once have done needlepoint, or gone deer stalking.
My personal motto is ‘I just want to be misunderstood’; and I’ve been gratified by just how misunderstood my sallies into the vexed terrain of the epochal technological transformation that’s being enacted right before our line-scanning eyes have been. I am not in the least bit pessimistic about these developments – I don’t think the telephone, the radio, film or television made our culture in any sense more ‘stupid’ nor ‘ignorant’. I believe that our society – and others – will both preserve its storehouse of knowledge and use these bi-directional digital media to develop new forms of understanding, including what it means to be literate. The losers in all of this will be traditional cultural forms that were dependent on the technology of the codex: the extension of the human mind into the virtual inscape is already underway; people no longer depend on their own, personal and canonical memory to analyse and validate new information – they have outsourced such mental operations to algorithms owned by Sergey Brin et al. As to whether such dependence on what is, effectively, a monetised intellectual prosthesis will impact negatively on our culture, the answer has to be an emphatic ‘yes’ – unless, that is, the new web-dependent generations seek their own liberation from the shackles of late capitalism, just as their foremothers and fathers won concessions from those who owned the mechanical means of production.
But, I hear you cavil; this is the realm of politics rather than culture – really? And since when have the two been remotely separable? The argument about whether the web is value neutral is simply addressed: Were this resource to be truly incapable of being owned then yes, the tweeting Arab Spring might have culminated in a warm summer of blooming democracy; but the fact is that the commanding heights of the web are already occupied by those who view it as cash cow grazing in a global field. None of this, however, counts for anything when it comes to the future of our literary culture – its fate is already sealed, and there’s no going back. I began this provocation by describing what I think of deep reading – the kind of reading that serious books demand; and I promised that I would also discuss writing, the kind of writing that’s intended to be read deeply. But really, there’s no point in this, because such writing depends for its existence on deep readers, and in the very near future – as I hope I’ve amply demonstrated – such deep readers will be in very short supply indeed.
© Will Self
What do you think?
Share your thoughts below, or on Twitter via the #NatConv tag.
What is the Future of Storytelling?
A Publisher’s Perspective, by Dan Franklin.
"Time to relax? No. This is a dangerous moment."
Dan Franklin is Digital Publisher at Penguin Random House UK. He is taking part in our National Conversation event 'On Writing, Reading and Losing our Minds' with Will Self this Saturday and in anticipation of that event, Dan warms us up with a thought-provoking post about the future of publishing and storytelling. Do check back on Latest News this Saturday at 11.45 to read Will's full provocation, and please do comment or tweet @WritersCentre to share your thoughts on the conversation.
Five years ago the mainstream e-reading culture was non-existent. Now, most publishers make a quarter of their revenues this way and digital self-publishing has exploded. If reading books on screen is intrinsically different to reading on paper, are we seeing a fundamental shift in the types of writing being consumed? Can we expect the popularisation of the 'digitally native' text?
Reviews for new e-readers valorise how close they are to the print experience, hailing what is an almost perfect replication of the print reading experience in digital form. We are reading books on screens, but it doesn't seem essentially different. In fact, for many, it seems comfortably the same. Commentators posit that publishers are satisfied with this state of affairs, being custodians of a certain way of promulgating culture. The problem with this reading of the situation is that publishers don't self-define themselves as gatekeepers, not the good ones at least. As much as she might repeat publish according to successful commercial formulae, the publisher's business is one of pursuing the new. Each new book is an irruption into culture, giving readers what they don't know they want. A publisher provides seed-funding and investment, and a means of amplifying a text to the marketplace.
The huge upheaval that occurred in music industry was the digital compression of a song to a twelfth of its size, and the dismantling of its container, the album. Driven by a new technology (the MP3), there came a significant widening of the listenership, commensurate to the contraction of record companies' revenues from CDs. The labels couldn't make up the difference of what they were losing to digital. This is simply not the case for books: the market is (relatively) stable. In this situation, we have created a digital mirror of the Gutenberg model, and it feels like the digital tsunami has broken over us. Time to relax? No. This is a dangerous moment. Reading on a screen might be transforming us all, but the effects haven't been registered by reader, writer or publisher in any considerable way except on the fringes, where experimentation in digital texts has been going on for decades now.
The power lies with readers and in the main they are happy reading a mix of print and electronic books in the contained, linear fashion they have been for hundreds of years. This will change, and the greatest challenge to the publishing industry will be what we change for an audience that doesn't care for this experience. One way is to work on literacy and the importance of the long-form reading experience through education and the other is to adapt what that experience is, to innovate around new types of digital reading. This can only be achieved with 'authors' who are innovating in this space.
The question arises then: what is the future of storytelling? Who will emerge in this landscape? Publishers are ready to experiment, refine and lead this process because, rather than being mere gatekeepers, that is the essence of publishing.
Find out more by clicking below.
Delve into darkness with a preview of Noirwich Crime and Noir Festival
I've always loved the word “noir,” it has a curiously decadent quality which lends the subject a strange luxurious and exclusive air. Along with adding a smoky sultriness to the film and literary genre that it describes, it has also allowed me to couch my life-long obsession with Humphrey Bogart in far more impressive terms – “I'm into Film Noir” sounds so much cooler.
In contrast, “crime” really is a no-nonsense sort of genre, with the mention of it serving to accelerate the pulse, and quicken the breath. Both genres though, however different on first impressions, share a pleasing darkness, and an offer of an exploration into the strange and shadowy side of the human psyche. Through crime and Noir we are offered the opportunity to dice with death, and take a voyeuristic adventurous journey into the dark places of the society, although almost always with that sidelong wink at the comedy lurking just beneath the surface.
I'm not the only person who enjoys such things though, along with our partners, the Crime Writers' Association, the UEA, and Waterstones we at WCN are about to embark upon Noirwich, a deliciously dark festival of crime and noir writing, and it looks as though it’s going to be a blood-curdlingly good!
The events during the festival offer a pleasing range to suit all manner of tastes, which means I can get stuck into all sorts of different readings, talks, screenings and sessions with no fear of overlap. So where might we bump into one another? Well, I suspect I’ll be at Frank’s Bar on 14th Sept at 5pm for the (free) screening of The Killer Inside Me, and I’ll certainly be taking the opportunity to go and see Sophie Hannah. A crime writer of much renown, and an international bestseller,Hannah has written a new Poirot novel, returning Agatha Christie’s popular moustachioed detective to the page. With the full backing of the Christie family, and a huge amount of excitement bubbling up online about the first chapter of The Monogram Murders which has been released as a taster (download here) the chance to hear from the lady herself, as she discusses the pressures and pleasures of writing Poirot, is too fantastic an opportunity to miss!
Meanwhile Val McDermid will be talking about the challenges and pleasures of writing books of murderous mystery, and how best to depict brutal serial killers (amongst other things!) Plus, hot off the press, she will be launching her new book The Skeleton Road that will have been published by Little, Brown only the day before! I'm very excited to have the opportunity of hearing a best-selling, critically acclaimed, author read from her new work, and I'm considering whether I'll muster the courage to stick up my hand at the end, and ask a question, too.
These are just my personal highlights of Noirwich though, there are a whole host of other exciting events ready to chill the blood, including a celebration of the CWA Diamond Dagger, an exploration of new writers on the scene, writing masterclasses, a Nordic Noir Workshop, and even an exploration into the works of a forgotten, but absurdly talented local crime writer, S.T. Haymon. So do go and conduct your own investigation into the exciting selection of events on offer – it’s going to be a festival to die for!
Noirwich is sponsored by Norwich BID
An evening with Val McDermid is sponsored by Right Angle Events
An Evening with Megan Abbott is sponsored by Dardan Security.
Writing that Inspires: Some breathtaking competition entries...
I'm filled with a little foreboding as I type this – my first blog for Writers’ Centre Norwich! I'm Anna, the new Communications Assistant, and I've been here now for two weeks, which is either a long time or a very short time depending on how you view such things.
Since I've been here I've been working on our webpage that will announce the winners of our Inspires programme, a writing competition for 18 – 30 year olds, run in conjunction with IdeasTap.
Creating the web page has involved various confusing admin activities which I won’t trouble you with, but it has also afforded me the opportunity to read the entries of our ten winners. Whilst I've been tucking into their work I've been struck by a few things – firstly, how good they all are! The Inspires scheme will allow these winners to work with mentors over the next six months to improve their writing, to hone their skills, to learn about the world of becoming a professional writer, and yet before their six months even begin, I've found their work utterly absorbing.
It is most certainly a major bonus of my new role that I get the opportunity to read great writing.
At the moment, I love short stories and am constantly fascinated by the seemingly effortless structures of these stories that take an image that you feel could run to 500 pages, and somehow condense it down into a perfect portrait of a moment, or a feeling. Reading extracts of our winners’ work, I've been drawn in, and moved, by such portraits ten times over. They are dark, funny, mysterious with moments of pure clarity and deep reflection that left me feeling full and satisfied.
As with all good work,images and fragments have stuck with me, and such images as Lauren Van Schaik Smith’s Iowan cousins in Flood Tide or this line in her opening paragraph, had me convinced me that I was going to really enjoy reading on – ‘It was the lion half of March when she died and high July when the road lolls in,a river of stinking tar nosing through the low ground and scrub. We watch it for a week, first from the roof and then from the beans, Zora and I both squint- pinching its black neck in our fingers and counting the thumbs between its roll and our momma’s head’.
I also loved floating into the beautiful inner world of Lindsey Fairweather’s character Walter, in Flowers For Eleanor, and I've returned a few times to the strange world of Maria Hummer’s Open House which spoke to me so perfectly about my own constant desire (mostly encouraged by ill-advised purchases of lifestyle magazines) to live that bizarrely perfect, highly improbable, life found in magazines and films.
As part of my induction at WCN I've recently been acquainting myself with the various schemes that the Writers’ Centre is running, or has run in the past, and this is not the first writing competition that the Writers’ Centre has run.
Indeed, WCN has an impressive history of nurturing new talent through the Escalator Writing Competition which has run annually for the past eight years. With Inspires running this year,in its place,this year is a chance for younger writers to take centre stage. With the record of previous Escalator winners, I can see that our fresh crop of talent will undoubtedly be going places. Past Escalator winners have gone on to be highly-praised and published - Kate Worsley, Nicola Upson, Guy Saville and Sarah Ridgard are just some of the Escalator alumni who have gone on to publish acclaimed novels.
This year’s Inspires winners certainly have something to look forward to, as they are helped to be the very best that they can be, and I can’t wait to see their work at the end of this process.
Anyway, enough from me, you need to go and have a read of our winners’ entries, get to know them from their biogs, and follow them on twitter! Make yourself a coffee, settle down and enjoy their pieces, I can guarantee it will be an hour very well spent.